{"id":72931,"date":"2025-03-18T10:55:18","date_gmt":"2025-03-18T16:55:18","guid":{"rendered":"https:\/\/pueblahoy.com.mx\/?p=72931"},"modified":"2025-03-18T10:55:18","modified_gmt":"2025-03-18T16:55:18","slug":"semana-santa-en-puebla-hoteles-preven-ocupacion-del-80-y-buscan-atraer-mas-turistas","status":"publish","type":"post","link":"https:\/\/grupohoymexico.com\/puebla\/2025\/03\/18\/semana-santa-en-puebla-hoteles-preven-ocupacion-del-80-y-buscan-atraer-mas-turistas\/","title":{"rendered":"Semana Santa en Puebla: Hoteles prev\u00e9n ocupaci\u00f3n del 80% y buscan atraer m\u00e1s turistas"},"content":{"rendered":"\n<p>El <strong>sector hotelero en Puebla<\/strong> ajust\u00f3 sus expectativas para la temporada de <strong>Semana Santa<\/strong>, una de las m\u00e1s importantes del a\u00f1o en materia tur\u00edstica. Aunque en a\u00f1os anteriores la ocupaci\u00f3n alcanzaba el <strong>100%<\/strong>, este <strong>2025 <\/strong>los empresarios prev\u00e9n llegar a un m\u00e1ximo del <strong>85%.<\/strong><\/p>\n\n\n\n<p>La <strong>falta de reservaciones con anticipaci\u00f3n, la incertidumbre econ\u00f3mica de las familias y la inseguridad en algunas regiones del pa\u00eds<\/strong>, afectan la afluencia de turistas, especialmente aquellos provenientes del <strong>sur-sureste de M\u00e9xico<\/strong>, que representan el principal mercado para la entidad.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Semana Santa: Estrategias para mejorar la ocupaci\u00f3n hotelera en Puebla<\/h2>\n\n\n\n<p><strong>Gustavo Ponce de Le\u00f3n Tob\u00f3n, director ejecutivo de la <a href=\"https:\/\/www.facebook.com\/p\/Asociaci%C3%B3n-Poblana-de-Hoteles-y-Moteles-AC-100057160401810\/\">Asociaci\u00f3n Poblana de Hoteles y Moteles<\/a><\/strong>, se\u00f1al\u00f3 que aunque el gobierno estatal y municipal lanzan campa\u00f1as de promoci\u00f3n, los turistas no est\u00e1n respondiendo como en a\u00f1os anteriores.<\/p>\n\n\n\n<p>Para incentivar las reservaciones de \u00faltima hora, los empresarios optaron por mantener <strong>tarifas accesibles y ofrecer promociones similares a las de temporada baja<\/strong>, descartando aumentos en los costos de hospedaje y servicios.<\/p>\n\n\n\n<p>Los <strong>hoteles del <a href=\"https:\/\/pueblahoy.com.mx\/retiran-camaras-de-videovigilancia-ilegales-en-el-centro-historico-de-puebla\/\">Centro Hist\u00f3rico<\/a><\/strong> reportan una ocupaci\u00f3n del <strong>60% los fines de semana<\/strong>, mientras que<strong> entre semana se mantiene entre el 40% y 45%<\/strong>. Aunque esta situaci\u00f3n no representa una crisis inmediata, preocupa que la tendencia contin\u00fae en futuras temporadas altas, cuando la ocupaci\u00f3n normalmente alcanza hasta el <strong>95%.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"413\" src=\"https:\/\/pueblahoy.com.mx\/wp-content\/uploads\/2025\/03\/F_NH_puebla-centro-historico_181_2000x805-0_185-1024x413.webp\" alt=\"\" class=\"wp-image-72932\" srcset=\"https:\/\/grupohoymexico.com\/puebla\/wp-content\/uploads\/sites\/3\/2025\/03\/F_NH_puebla-centro-historico_181_2000x805-0_185-1024x413.webp 1024w, https:\/\/grupohoymexico.com\/puebla\/wp-content\/uploads\/sites\/3\/2025\/03\/F_NH_puebla-centro-historico_181_2000x805-0_185-300x121.webp 300w, https:\/\/grupohoymexico.com\/puebla\/wp-content\/uploads\/sites\/3\/2025\/03\/F_NH_puebla-centro-historico_181_2000x805-0_185-768x310.webp 768w, https:\/\/grupohoymexico.com\/puebla\/wp-content\/uploads\/sites\/3\/2025\/03\/F_NH_puebla-centro-historico_181_2000x805-0_185-1536x619.webp 1536w, https:\/\/grupohoymexico.com\/puebla\/wp-content\/uploads\/sites\/3\/2025\/03\/F_NH_puebla-centro-historico_181_2000x805-0_185-332x134.webp 332w, https:\/\/grupohoymexico.com\/puebla\/wp-content\/uploads\/sites\/3\/2025\/03\/F_NH_puebla-centro-historico_181_2000x805-0_185-664x268.webp 664w, https:\/\/grupohoymexico.com\/puebla\/wp-content\/uploads\/sites\/3\/2025\/03\/F_NH_puebla-centro-historico_181_2000x805-0_185-688x277.webp 688w, https:\/\/grupohoymexico.com\/puebla\/wp-content\/uploads\/sites\/3\/2025\/03\/F_NH_puebla-centro-historico_181_2000x805-0_185-1044x421.webp 1044w, https:\/\/grupohoymexico.com\/puebla\/wp-content\/uploads\/sites\/3\/2025\/03\/F_NH_puebla-centro-historico_181_2000x805-0_185-1400x564.webp 1400w, https:\/\/grupohoymexico.com\/puebla\/wp-content\/uploads\/sites\/3\/2025\/03\/F_NH_puebla-centro-historico_181_2000x805-0_185-1920x774.webp 1920w, https:\/\/grupohoymexico.com\/puebla\/wp-content\/uploads\/sites\/3\/2025\/03\/F_NH_puebla-centro-historico_181_2000x805-0_185.webp 2000w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">El hospedaje corporativo, una alternativa ante la baja afluencia tur\u00edstica<\/h2>\n\n\n\n<p>Para contrarrestar la disminuci\u00f3n de turistas en <strong>Semana Santa<\/strong>, algunos hoteles refuerzan su estrategia de alojamiento para empresas. Actualmente, un <strong>5% de las 17,000 habitaciones disponibles en los hoteles afiliados a la asociaci\u00f3n <\/strong>est\u00e1n ocupadas de manera permanente por trabajadores de industrias extranjeras con proyectos en<strong> Puebla <\/strong>y municipios conurbados.<\/p>\n\n\n\n<p>El sector hotelero conf\u00eda en que las estrategias ejecutadas ayuden a mejorar la ocupaci\u00f3n en las pr\u00f3ximas semanas,<strong> evitando as\u00ed un impacto mayor en la actividad econ\u00f3mica del sector durante una de las temporadas m\u00e1s importantes del a\u00f1o.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"El sector hotelero en Puebla ajust\u00f3 sus expectativas para la temporada de Semana Santa, una de las m\u00e1s&hellip;","protected":false},"author":1,"featured_media":72933,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"csco_display_header_overlay":false,"csco_singular_sidebar":"","csco_page_header_type":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[29],"tags":[368,369,40,370,176],"class_list":{"0":"post-72931","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-estatal","8":"tag-estrategias","9":"tag-hoteles","10":"tag-puebla","11":"tag-semana-santa","12":"tag-turismo","13":"cs-entry","14":"cs-video-wrap"},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.7 (Yoast SEO v27.4) - 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